Copywriter

Yahoo is ramping up several high-volume marketing campaigns in the next two weeks and is seeking a freelance Copywriter to help shape the voice and tone for a wide range of digital assets, from banners to CRM and landing pages. You’ll support various performance marketing campaigns across Yahoo platforms, including Yahoo Finance and Yahoo Fantasy. This role is ideal for a strategic storyteller who thrives in fast-paced environments and is comfortable flexing messaging to meet the distinct needs of our varied audiences, from sports fans to finance enthusiasts. 

You’ll partner with internal marketing and design teams to produce copy for a large volume of digital assets ranging from display banners and email assets to landing pages and video scripts, iterating from existing toolkits and past campaign examples. The ideal candidate is highly organized, efficient, and comfortable managing direction and feedback with accuracy and speed.

Key Responsibilities

• Produce high volumes of copy for digital assets using brand guidelines and toolkits 
• Lead in the concepting and execution of diverse creative assets, including video (long and short form), paid social, digital banners, CRM, and landing pages, ensuring strategic alignment with marketing objectives
• Refine and edit based on feedback and prior campaign examples
• Strong attention to detail and eagle eye for typos and grammatical errors
• Manage shifting priorities and handle quick-turn or same-day requests
• Proactively support production workflows, including file organization and slide design, to help streamline reviews

Qualifications

• An online portfolio
• 5-10 yrs experience working within a creative team in a fast-paced agency, corporate marketing team or startup
• Attention to detail with a track record of delivering accurate work under tight timelines
• Process-minded, and able to follow direction with minimal oversight
• Proficiency in Figma and Google Suite
• Experience using AI tools to support copy options